Boltshift
Boltshift had solid products but their content and emails lacked consistency and personality. We built a content + lifecycle system that sounds more human, connects deeper, and brings customers back. Now their emails perform better, and their buyers feel like part of something.
Project:
Boltshift
service:
Marketing
year:
2022
Duration:
3 months
Main Problems
Boltshift struggled with low email engagement and a brand voice that didn’t resonate. Their content felt disconnected from what their audience actually cared about.
Project Goals
We aimed to create an email and content system that sounded human, not robotic. The goal was to boost retention and drive consistent post-purchase interaction.
End Results
Open and click rates nearly doubled within the first two months. Customers started replying to emails and returning to buy again without needing a discount.
